Kaspersky unveils new License Management Portal for MSPs and resellers
LMP will help partners to find new upsell opportunities by suggesting product upgrade or complementary products for trial
Kaspersky License Management Portal (LMP) is a new self-service portal for managed service providers (MSPs) and resellers to help them streamline Kaspersky license ordering, management and reporting.
LMP is delivered as part of the Kaspersky United Partner Portal so partners can access all the necessary tools and knowledge in one place. Managed services is one of the key IT market trends that keeps momentum year-over-year — almost doubling from 48,000 global MSP firms in 2016 to 74,000 in 2021, according to the Ami Partners evaluation.
While the competition is growing, service providers are in need of more automation to simplify and accelerate sales operations and subscription management. Kaspersky License Management Portal provides MSPs and resellers with a single platform to order and manage all of their Kaspersky subscriptions in one place.
“MSPs are a strategic priority for Kaspersky and over the last year, the Kaspersky MSP channel has showed good growth. The number of partners that registered and are already selling continues to increase. As a result, the year-on-year MSP revenue growth reached 60%,” says Dmitry Golubtsov, Head of MSP Business, Kaspersky. The launch of the Kaspersky License Management Portal is the next step in our strategy to bolster our partner ecosystem and provide our partners with tools that help them offer more services based on Kaspersky products.”