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Facebook and Instagram host sessions on content at On.DXB seminary event

Facebook and Instagram host training sessions and workshops at the introductory seminary event in Dubai

Facebook and Instagram host sessions on content at On.DXB seminary event

Facebook and Instagram took part in the three-day ON.DXB panel event.

Facebook and Instagram Fares Akkad, Director of Media Partnerships Middle East, Africa & Turkey, Facebook, and Samer Jhonny Jamal, Strategic Partner Manager for Instagram in MENA, showcased how both platforms are connecting with talents and providing content creators with the tools they might need to grow their communities and build content.

Fares Akkad, Director of Media Partnerships Middle East, Africa & Turkey, Facebook said: "More video content is being shared and watched on Facebook and Instagram than ever before. Almost 100M hours of video are watched every day on Facebook, and a lot of it is coming from the MENA region. Facebook and Instagram allow content creators to harness the cosmic power of video in the most personalized manner, giving them the ability to tell their personal stories to larger audiences, build meaningful personal connections and encourage conversations around the content being that’s being published every single day bringing people closer than ever before.”

Showcasing a wide variety of content from Creators and Partners, as well as scripted and unscripted original programming, Facebook Watch offers audiences personalized experiences organized around likes and preferences. Launched globally last year, more than 720 million people monthly and 140 million people daily spend at least one minute on Facebook Watch.

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