Lenovo lands UAE deal
PC vendor teams up with local partner for schools contract.
Lenovo's Middle East business has received a major boost following a contract win with the UAE Ministry of Education.
The vendor is working alongside partner Al Yousuf to supply 2,500 M55e ThinkCentre desktops in a project that involves more than 173 schools across four educational zones in the Northern Emirates.
The agreement comes as part of the UAE national initiative to enhance technology infrastructure in schools and emphasise the importance of technology in the education sector.
The roll-out of the project is poised to begin during the next academic term and will reaffirm Lenovo's status as a key supplier to the education sector.
Lenovo has been present in the higher education sector through the ThinkPad University Programme it inherited from IBM. Students at institutions such as Zayed University, the Higher Colleges of Technology and the American University of Sharjah are currently using Lenovo ThinkPad notebooks.
"Lenovo has a long-standing presence in the education sector in the Middle East, especially in the UAE," commented Imtiaz Ghani, general manager at Lenovo Middle East, Egypt and Pakistan. "We are very pleased to be part of this national initiative; a move that highlights the durability and reliability of Lenovo PCs."
According to Lenovo, ThinkCentre M Series desktops - which are Vista capable - allow users to access components for quick repairs or upgrades, making them scalable for usage in schools.
During its last published set of quarterly accounts, Lenovo revealed that shipments in the overall EMEA region increased 5% year-on-year.
Sales from EMEA during the same period reached US$751m - around 20% of the vendor's global sales. EMEA is the third largest sales generator for Lenovo behind the Americas and Greater China.