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USR awards ME partners

Tech Data won the prize for best regional distributor at US Robotics' recent prize giving ceremony.

Tech Data won the prize for best regional distributor at US Robotics' recent prize giving ceremony.

It was a double win for Tech Data, which also picked up the best analogue sales award at the event.

UAE-based Quality Computers was another winner on the night collecting awards for best regional platinum partner and best regional partner for non-analogue sales.

Attending the event, USR's vice president of international sales and operations for EMEA, Peter Blampied, commented that the company's partners had helped it to achieve its 50% sales increase in the Middle East last year.

"We have seen a change in the mix of the business and what has been interesting is the focus on wireless and broadband," Blampied said. "In particular, you may be surprised that when you look at the number of broadband ADSL modems units shipped year-on-year, the increase was more than threefold in this region. That's a fantastic result."

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