Market for 'gig' economy launches in Middle East
Maharati aims to connect businesses with freelancers with digital skills
A new online skills marketplace has launched in the Middle East to help companies to source talent for specific jobs or projects.
Maharati - Arabic for ‘my skills' - aims to connect freelance workers with companies to sell skills via fixed price packages, that are delivered digitally via the secure platform. The company says it is the first multilingual micro-services marketplace in the region.
The online marketplace is intended to cater to the need for contingency, on-demand workforces with digital skills, and to connect opportunities for skilled, independent workers wanting to benefit from the gig economy.
"Technology is fundamentally altering the traditional employee - employer relationship. Flexibility is the new workplace currency and career experience is more important than the career ladder. The Maharati marketplace is designed as the modern workplace for the modern workforce. It meets the necessity of flexible working hours and job freedom," said Maharati's founder and CEO Greg Hucker.
Maharati offers access to on-demand digital services matched to budgets and timelines, and offers a choice of providers.
"This choice, and ability to tap talent on demand, can make all the difference towards business success, irrespective of whether you're an individual, start-up, SME or established multinational corporation," Hucker added.
Maharati said it aims to attract a wide range of experts for its talent pool, including blockchain specialists, ICO website developers, illustrators, translators, motion designers, video editors, digital marketers, music producers and over 70 other classifications, which have all been chose for relevance to the digital economy.
"Technology is producing new workforce skill requirements at a rate far outpacing those being taught in the confines of the education system and we see Maharati as a tool to bridge this gap," said Maharati's co-founder and E-commerce Manager, Hiba Sabra.
Maharati is available in both English and Arabic, across the GCC, and is offering zero fees for the microlancer community until the end of 2018.