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Transcend promotes Jenson Pan

Pan given a wider regional role having previously been GCC country head

Transcend promotes Jenson Pan
Pan's promotion is par of a wider strategy to build a solid brand image and channel business across the Middle East.

Transcend Information Inc, a manufacturer of storage and multimedia products, has promoted Jenson Pan as Middle East sales head for the company.

Pan had previously held the position of GCC country head and will now have a wider region to manage the channel business.

In the new role, Pan will be responsible for growing Transcend's sales revenue across the region and developing the B2B and embedded IoT related business.

In addition, he will drive the vendor's new business development efforts for the new professional camera (for cars and security personnel).

The company stated that Pan's promotion is par of a wider strategy to build a solid Transcend brand image and a robust channel business across the Middle East.

Pan added that: " I am delighted to have been given more responsibilities to lead a sales team with two account managers and two sales specialist who will serve all Middle East based channel partners." to offer fully support and sales service.

He said the company will focus on a one-stop shopping sales strategy to offer all existing partners and new ones with the widest range of memory related products. "We plan to offer more options for increasing our partners' margin performance in the Middle East market," he said. "We will be launching shortly five new products including an external SSD, new dash camera and a body camera."

Pan said Transcend is expecting majority of its growth to come from the company's SSD products.

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