Credence Security moves to galvanise partners
Specialist IT security solutions VAD looks to cement digital forensics business in the Middle East
Credence Security, a distribution that specialises in IT security, forensics and incident response returned the Gulf Information Security Expo and Conference (GISEC) 2018 to promote the new vendor brands that the company has signed in the last 12 months.
The VAD said the fact that the company has participated at GISEC for the fourth year in a row goes to show how important the event is to Credence Security, its vendor partners, solution providers and end user customers.
Garreth Scott, sales director, Credence Security, said like any company operating in the Middle East IT channel, the last 12 months have seen some downs even though the market conditions are improving and picking up. "As a whole, things are positive, a great outlook and there is a number of opportunities in some countries that didn't spend as much as expected in 2017 on IT security and are starting to spend," he noted. "Certainly from our own perspective, we have seen a lot of movement, increased spending in cyber security and a huge interest in digital forensics, which is our core focus."
Scott said during GISEC the company paid a lot of attention to highlight vendors that it has brought on board in the last 12 months. "The show is very much a focused event within the region and it is our fourth year of participating," he said. "We are a big supporter of GISEC as we see a lot of value through the many engagements and meetings with regional partners, customers and our vendors."
He said given that the IT security landscape is evolving as threats become more advanced and targeted, it is critical that all stakeholders in the channel ecosystem work together to raise awareness and educate end users. "The difficult thing is that there are no silver bullets when it comes to cyber security," he said. "Secondly, there is always exceptions but I think as a whole, the security posture in the Middle East is growing but there is also a lot of competition in the market."
Scott said it's tough for customers to understand who is really delivering on their promises. "As a VAD what we are doing is bring leaders, best practice, global players and regional references to the vendor partner network," said. "At GISEC this year we emphasised and stuck to our strategy and promise of our short and medium term goals of delivering leading cyber security and forensics vendors," he said. "To this end, we were able to bring to our stand Thales e-Security, a well-established provider of encryption and data protection solution."
In addition, Scott said the company also promoted BlackBag Technologies, and innovative forensic acquisition, triage, and analysis software developer for Windows, Android, iPhone/iPad, and Mac OS X devices. "We have a bit of a change in the portfolio and last year we represented a company called Popcorn Training a very strong and unique security awareness solution and that fulfils our promise of delivering industry leaders," he said. "We are very happy with the participation this year as they have added value to our portfolio."
Aside from that Scott added that Credence Security doubled the number of participants at its stand this year. "Dubai is a hub for events, hub for vendors and there are many events happening here throughout the year," he said.
Scott explained that this year Credence Security went from 9 to 14 roadshows within its portfolio but GISEC will always be the biggest in the region as it draws the most number of people, vendors, customers and channel partners.