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XTOUCH unveils wireless product range

Vendor also launches e-commerce services to support massive global expansion plans

The package includes XTOUCH X smartphone, wireless sports earphones and a convenient power bank wireless charger.
The package includes XTOUCH X smartphone, wireless sports earphones and a convenient power bank wireless charger.

Dubai-based consumer electronics brand XTOUCH, has launched its wireless smartphone XTOUCH X and e-commerce solution to raise customer experiences.

Unveiled first in the UAE, the new flagship smartphone is available in full gift and standard package options. The package includes XTOUCH X smartphone, wireless sports earphones and a convenient power bank wireless charger which moves the customer into a totally wireless world.

Supporting its vision to deliver best-value products and services to consumers, the company has also launched an e-commerce platform which provides special offers, including free shipping and repair service, and a first in the mobile category that enables payment in installments to targeted customers and is facilitated directly by the vendor.

The 5.8-inch FullScreen XTOUCH X is designed and engineered with great detail. The smartphone has a streamlined body and shining finish with 2.8D curved edges, slim bezel and metal frame. The IPS HD+ display screen with 18:9 aspect ratio stretches from top to bottom and completely widens the front vision. The fingerprint button located at the back of the phone enables a quick unlock in only 0.3 seconds.

The striking innovation of a comprehensive wireless kit, which includes the power bank wireless charger is especially designed for current consumer needs where people are communicating on the go. The ergonomic design of the wireless sports earphones is made for movement and uninterrupted Bluetooth streaming provides an unrestricted music experience. In addition, the handset's 8MP back camera built-in Sony chipset enables a professional shooting experience and is perfect for various lighting conditions.

"XTOUCH has always been committed to follow its vision to bring innovation into our business and deliver products of greater value to target customers. Mobile phones are an essential part of people's daily life and customers are clearly being provided with enhanced smartphone features on a regular basis," said Tim Chen, founder and managing director, XTOUCH. 

Chen added that: "We are aware of the constant changing environment and strive to deliver products that are a strong combination of smartphone advantages but at a convenient price point. This is possible as we strategically utilise our innovations in hardware design to ensure that we have our customer's perspective at the forefront,"

The new device runs on Android 7.0 OS, and is powered by the MediaTek MT6737T Quad-core chipset which enhances multimedia, display and photography experience and provides faster 4G network. With 2GB RAM and 16GB ROM that is expandable up to 128GB storage and allows an efficient and enjoyable experience.

The new XTOUCH X is now available in the UAE in two colour options: black and white, and retails at Carrefour and online at www.xtouchdevice.com. The gift package is priced at AED 819 and the standard package at AED 699 including VAT.

XTOUCH has been operational for over five years in the Middle East and has sold over three million units since then.