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Etisalat introduces payment service for UAE’s SMB retail sector

The move is in line with the UAE's government guidelines to promote a cashless economy

Etisalat introduces payment service for UAE’s SMB retail sector
Mobile Cashier is simple and portable.

UAE telecom Etisalat has introduced a payment service dedicated to the UAE's Small and Medium Business (SMB) market within the retail sector.

Dubbed Mobile Cashier, the service enables businesses to transform their smart devices, such as smartphones and tablets, into a mobile point-of-sale terminal where it will be able to accept debit, credit, and pre-paid cards.

The idea is that Mobile Cashier allows SMBs to enhance their own offerings and utilise a hassle-free on boarding and affordable service.

To use the service, merchants will have to download the application on their smart devices, connect a pocket-sized reader to accept card payments. SMBs can either opt for an entry ‘standalone' plan of AED 119 each month which includes a card reader, portable printer and lifetime warranty or the monthly ‘Essential' plan. This AED 199 per month package includes zero bank commission, local and international minutes, mobile internet, intra-company calling, and a free smartphone every year.

Esam Mahmoud, acting senior vice president, Small and Medium Business, Etisalat said: "Technology and innovation are key drivers of financial inclusion and especially today with mobile penetration rates continuing to grow there is immense potential to tap into finding more ways to converge payments with mobile.

"With today's launch we look forward to continuing building on our success and rolling out secure smart payment solutions that are more convenient, reliable and affordable for our SMB customers. We believe all SMBs should have access to digital payments and we will continue to work alongside to ensure that they are able to use such innovative services to enhance their business value in the digital world."

Etisalat's Mobile Cashier is approved by TRA and compliant with all the security standards in the payment industry including Europay, Mastercard and Visa (EMV) and Payment Card Industry Data Security Standard (PCI DSS).

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