IBM and Salesforce cement strategic partnership
The two companies to deliver new solutions to enterprise customers
IBM and Salesforce, a global provider of CRM solutions, have expanded their strategic partnership, bringing together IBM Cloud and Watson services with Salesforce Quip and Salesforce Service Cloud Einstein to enable companies to connect with their customers and collaborate more effectively with deeper insights.
With this expansion, Salesforce has named IBM a preferred cloud services provider and IBM has named Salesforce its preferred customer engagement platform for sales and service.
"Naming IBM as a Salesforce preferred cloud services provider demonstrates the power of the IBM Cloud to help companies fundamentally change the way they do business," said Ginni Rometty, chairman, president and CEO, IBM. "This expanded partnership builds on the combined power of Watson and Einstein to help enterprises make smarter business decisions."
Marc Benioff, chairman and CEO, Salesforce, said: "The success of our customers drives everything we do at Salesforce, including our strategic partnership with IBM. Beniof added that the combination of IBM Cloud and Watson services with Salesforce Einstein and Quip will deliver even more innovation to empower companies to connect with their customers in a whole new way, leveraging the power of the cloud and AI.
As a part of this extended strategic partnership, IBM will build new IBM Watson Quip Live Apps, bringing the power of Watson and Quip together. These interactive custom-built applications will be embedded directly into any Quip document to increase the effectiveness of sales teams across the lifecycle of an opportunity.