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Equinix demos solution architects at GITEX

To address technology challenges and accelerate business performance

Equinix demos solution architects at GITEX
Digital disruption is forcing businesses to shift to distributed networks.

Equinix, the global interconnection and data centre company, will demonstrate to visitors how to address technology challenges and accelerate business performance at GITEX Technology Week 2017.

While ‘digital transformation' seems to be the buzzword in the region, enterprises are not always clear about what it truly means for their organisations, their business models, what value it can bring about, and mostly importantly, where do they start. IDC defines digital transformation as the ‘process of creating value, growth and competitive advantage through new digital offerings, new digital business models and new digital business relationships.'

Equinix experts say a successful transformation will require companies to adopt an interconnection-first architecture that will enable them to de-centralise IT and networking and extend their IT operations to the ‘digital edge' through the interconnection of people, locations, clouds and data. At GITEX, Equinix's Global Solutions Architects (GSA) will be available to demonstrate how restructuring of IT systems can happen.

"Digital disruption is forcing organisations to shift their businesses from a centralised system to a distributed network as today's centralised and siloed architectures cannot support a digitised, customer-centric model that is needed for driving new business. New applications and services connected to the cloud are difficult to implement with current IT models - these may incur high costs and can be difficult to carry out without a blueprint for success," says Jeroen Schlosser, managing director, Equinix MENA.

Enterprises in MENA can create new growth opportunities, reduce costs and scale to the digital edge on Platform Equinix. They can harness a global marketplace of over 1,500 networks, over 2,700 cloud/IT providers and over 500 content providers. Equinix's Dubai data centre is home to over 50 networks and over 30 clouds/IT providers.

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