Samsung debuts new cloud service
Vendor’s new offering aimed at turning IoT data into business revenue
Tech giant Samsung Electronics has launched a new service as part of its ARTIK IoT platform that the company hopes will help manufacturers and service providers monetise the data flowing through their IoT devices.
The service, ARTIK Cloud Monetisation for IoT, allows companies to tap into the data on their IoT devices to create service plans and generate revenue. Manufacturers can use ARTIK Cloud Monetisation to create a brokering, metering and payments system, so they have the flexibility to define service plans that meet their business needs.
"Samsung ARTIK Cloud Monetisation uniquely positions us to help device manufacturers find new ways to make money from IoT and enable more applications for their customers," said James Stansberry, senior vice president and global head of ARTIK at Samsung Electronics in a statement.
"This is part of our long-term strategy to facilitate the development of secure IoT products and services, promote wide-scale interoperability, and create a platform and business model for an entire IoT ecosystem to thrive. Like the mobile phone industry, IoT will be driven by open systems, interoperability, and support from innovative applications."
Device manufacturers today face challenges with the data costs associated with free applications and that support an ecosystem of third-party devices, apps and services. Manufacturers have to absorb the data costs of operating devices in the field or factor in anticipated data costs to the retail price of devices.
ARTIK Cloud helps manufacturers avoid this by brokering and metering user interactions against the defined plan, and managing upgrades, payments and revenue share back to the device OEM.
Samsung revealed ARTIK as its new platform for managing and maintaining devices connected to the Internet of Things in 2015. In 2016, the company said that it would dish out $1.2bn in four years for IoT-related research and startups.
But behind Samsung's sweeping IoT announcements, the company has been hard at work growing a channel that is equipped to bring IoT solutions to vertical markets. It's still unclear how Samsung is building its IoT channel ecosystem in the Middle East and Africa.