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First batch of customers receive the Tesla Model 3

Elon Musk handed over the first 30 keys of the Model 3 to Tesla employees

First batch of customers receive the Tesla Model 3
Tesla CEO Elon Musk showcased the $35,000 Model 3.

More than 500,000 electric car fans made advanced reservations for the Tesla Model 3 and now 30 employees have received the first batch, at the company's official handover launch.

During the company event, Tesla CEO Elon Musk showcased the $35,000 Model 3, marking its move from a luxury car manufacturer to a mass market one. Its features include a speed of 0 to 60 miles per hour in 5/6 seconds, along with the ability to activate Autopilot and full self-driving capabilities, costing an extra $8,000.

During the event Musk discussed the challenges with manufacturing for a mass market. He said: "Frankly, we're going to be in production hell. For at least 6 months, maybe longer."

To date, Tesla has only produced 50 Model 3 vehicles, but the company aims to have manufactured 20,000 by the end of the year. Musk did point out that ordering a Model 3 now would mean waiting until 2018 to receive it.

Tesla is also expanding its production efforts by building a new battery factory dubbed Gigafactory in Nevada.

Gigafactory - Nevada pic.twitter.com/0zjJGdKLuk

- Tesla (@TeslaMotors) July 29, 2017

Tesla officially opened its first Dubai store this month where prices start from $74,800 (AED 275,000) for Model S and $93,600 (AED 344,000) for Model X.

Related: Yas Island installs 16 Tesla chargers

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