Letstango.com partners with Air Miles Middle East
Customers on the e-commerce portal will receive 1 mile for every 1 dirham spent
Online retailer Letstango.com and Air Miles, the region's largest loyalty programme, have launched a new partnership that will see customers shopping on the e-commerce portal earn air miles.
The move according to the two companies, the move to partner supports recent reports that have indicated that the UAE's e-commerce industry is expected to be worth AED 36.7bn by 2018.
Under the agreement, customers that buy products on Letstango.com will receive 1 air mile for every 1 dirham spent. In addition, customers can take advantage of special promotions, where bonus double or triple air miles will be available on selected products or for a limited period of time.
Alex Tchablakian, operations manager, Letstango.com, said: "We are very excited to be partnering with Air Miles, which is widely known for its diverse range of offers, rewards and unique experiences for its customers."
Tchablakian said there is a myriad of benefits to be gained from this new partnership and it's easy and fast for customers to join. "This move showcases our continuing commitment to provide Letstango.com clients with world class services and offerings," he said.
Paul Lacey, managing director, Air Miles Middle East, added: "We are a nation of shoppers, and so this new partnership with Letstango.com is a great addition to the air miles portfolio. We very much look forward to working with them to deliver value back to customers."
Tchablakian added that: "The partnership with Air Miles is both very timely and strategic as the e-commerce segment is expected to grow due to the increase in customers choosing to shop online. In addition, consumers have started to utilise newer marketing tools like price comparison websites, customer service chat boxes and social media accounts of various companies."