Knowlarity cloud solution to help A&M industry in the UAE
Knowlarity's cloud communications help track and manage campaigns effectively and improve ROI
Knowlarity has announced that its cloud-based communication solutions aims to help the advertising and marketing industry in the UAE.
The aim is to offer accurate methods to ensure successful campaigns and track spend and engagement, which in return will improve the return on investment (ROI).
Knowlarity's virtual contact centre ‘SuperReceptionist', ensures companies never miss a call through virtual numbers and real-time tracking and research. It can process a million calls an hour without any complexity, features such as CRM integration, ROI Tracking, click-to-call, real-time data collection through IVR, call queuing, text-to-speech and call recordings. It also helps engage viewers for marketing research, while outbound calls help keep customers updated.
Ambarish Gupta, founder & CEO of Knowlarity explains how ‘SuperReceptionist' can help the A&M industry. "At Knowlarity, we understand the pain points of different industries and deliver tailored solutions through our product. For A&M in the UAE, we know the importance of tracking the ROI for campaigns. Media companies in the UAE spend a lot on campaigns across online and offline channels, what's of importance is to understand which channel works for which company and for which campaign.
"Here's where we help. Through innovative cloud communication, we help the sector maximise its campaign reach, record data for future research and calculate ROI in the most effective way."