du commits to deliver 10,000 volunteer hours in Ramadan 2017
Mawaed Al Rahman initiative in partnership with Tarahum will pack and distribute boxes of essential food to the underprivileged
UAE operator du has committed to deliver 10,000 volunteer hours in Ramadan this year, which also happens to mark du's tenth anniversary.
du will continue its Mawaed Al Rahman initiative to pack and distribute boxes of essential food ingredients to thousands of underprivileged families across the UAE, so that they can enjoy healthy Iftar meals with their families.
du is partnering with Tarahum to drive individual and corporate volunteerism. du is holding two activities: packing and distributing, and inviting people to volunteer for one or both of these.
Volunteers will work together to pack essential Ramadan food items into reusable, environmentally friendly boxes from 27 May to 15 June between 5pm and 12am at the Adhaaf Sports Club in Al Quoz industrial area in Dubai.
The distribution initiative will begin on 29 May to 17 June. Volunteers can get in touch through http://www.du.ae/ramadan to book their place.
Abdulwahed Juma, EVP, brand and corporate communications, du, said: "We take the approach of empowering every single person, and company to participate in any way that suits them, while simultaneously giving families the choice of creating Iftar meals by providing them healthy ingredients, and enjoying a traditional Emirati Ramadan experience together.
Amin Yousef Al Khaja from Tarahum, added: "This year, Mawaed Al Rahman coincides with the Year of Giving launched by UAE President His Highness Sheikh Khalifa Bin Zayed Al Nahyan, and focuses on the three pillars of corporate social responsibility, volunteering, in addition to serving the UAE and strengthening the solidarity and compassion among all its members."
In 2016, du's Mawaed Al Rahman initiative, in partnership with Tarahum, engaged 1,019 UAE residents and citizens, who collectively contributed over 5,600 volunteering hours. Last year, du distributed over 12,300 boxes of Ramadan food items to families in Dubai and Northern Emirates.