Software AG unleashes ‘Innovation Tour’ in Dubai
The event will focus on the challenges of digital transformation without compromising regional companies
Software AG has announced it will being its ‘Innovation Tour' series to Dubai on 9 May at the Madinat Jumeriah.
The tour, dubbed ‘unleash your digital vision', is a platform for medium and high level executives from the business and technology sectors to boost their digital transformation without compromise, by using Software AG's digital business platform.
Participants will be able to engage in customer keynote sessions, track sessions, partner workshops and meet with industry experts to brainstorm on current and potential challenges.
The agenda will explore the digital transformation as all industrial sectors are looking to adapt digitisation to increase customer intimacy, enhance operational efficiency, and gain competitive advantage.
Rami Kichli, vice president - UAE, Gulf and Levant, Software AG, said: "The Dubai stop of our ‘Innovation Tour' will host digitally innovative and commercially astute people from the field of technology. We are confident that the keynote speakers will share their experiences and will inspire the audience with their visions and the strategies for the future of digital transformation.
"Software AG looks forward to welcome chief information officers, chief operations officers, directors, IT and business unit managers, and senior officials representing architecture, innovation, development, purchasing, digital transformation, financial, auditing, technological solutions, operations, risks, marketing, IT strategy and government, and other critical business functions to the ‘Innovation Tour' in Dubai."