RTA chooses Ericsson to transform its Transportation System
Ericsson Regulatory Monitoring System will help RTA to manage services
Dubai's Road and Transport Authority (RTA) and Ericsson (NASDAQ: ERIC) signed an agreement that will see innovative Regulatory Monitoring System (RMS) provided by Ericsson, which will transform and regulate the future of public transportation in Dubai.
RTA's Transport System is driven by the needs of the people who move around the city and this transformation is the foundation for the future of Dubai's smart transport system.
The agreement will allow RTA to introduce a Regulatory Monitoring System (RMS) that will provide greater consistency, transparency and security for the authority. At the same time, it will help ensure high standards of services for public and private hire facilities in Dubai. This is part of the vision of the Smart City Project of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, and overseen by Sheikh Hamdan Bin Mohammed Bin Rashid Al Maktoum, Crown Prince of Dubai, particularly related to ‘Smart Life' which aims at increasing the quality of life of the population of Dubai.
Ericsson's offerings as part of the agreement will provide RTA with integrated Cloud solutions based on a combination of suites including Advanced Transport Analytics, Connected Vehicle Cloud, Fleet Management products, services and processes. This new agreement will have a major impact on the RTA's end user experience once the services are launched, and it will also further develop the Dubai Smart Transportation Services .
Mr. Adel Shakri Director of Public transportations systems at RTA, said: "We are pleased to be working once again with Ericsson, as Smart ITS system is the future of transportation in Dubai and we strive to enhance the experience for our customers. It marks as an exciting meeting point between traditional transport and the new products and services that are emerging. It offers us a unique opportunity to revolutionise our transport system, which is constantly demanded by the people of Dubai."
Speaking on this collaboration Wojciech Bajda, Ericsson's Head of Industry and Society Unit at Ericsson in Region Middle East said: "Our latest agreement with RTA, will deliver innovative and efficient services that will keep up with the current demand and growth of the market, and create a true multi-modal multi-agency transportation network to serve the general public of Dubai, in line with the Smart City Vision of the UAE."