SDS: UAE retail visitors up in 2016
According to company’s study, retail visitors in the UAE accounted for the highest retail and mall visitor distribution in the GCC region.
Sàvant Data System, a provider of business intelligence solutions for the retail sector, has recently unveiled the results of a market study on the region’s retail market.
According to the study, the UAE accounted for the highest retail and mall visitor distribution in the GCC region.
By comparison, Qatar and Lebanon showed the lowest percentage of retail visitor distribution, at 1.15% and 0.02%, respectively. Saudi Arabia was a clear second, boasting a 34.39% of total footfall, while the UAE reported a share of 49.95%.
The research study also highlighted the fact that Dubai managed to attract over 171 million visitors, roughly 25.8% of the total retail visitor distribution. Similarly, Abu Dhabi attracted over 67 million visitors, amounting to 10.2% of the total visitor distribution.
Commenting on the study, Vic Bageria, CEO & CVO of Sàvant Data System shared: ‘It is a positive story for the region, there has been a rise in visitors by 5.8% as compared to 2015 (within the SDS retail client base).
“While the figures are reassuring, it is important that the retailers see this change of footfall and form pull strategies to widen their business. Having said that it is important to understand consumer behaviour and changing trends and customize their strategies accordingly.”
In terms of mall visitation, the study revealed that UAE accounted for the highest number of mall visitors, accounting for 62.09% of the total mall visitor distribution. It was followed by both Kuwait and Qatar with 33.76% and 4.15%, respectively.