WhatsApp takes inspiration from Snapchat with ‘Status’ feature
The new feature will allow users to share videos, GIFs and pictures with their friends for 24 hours
WhatsApp is updating its ‘Status' tool and it happens to be mirroring Snapchat's most recognised feature.
The Facebook-owned chat application is reinventing its Status function enabling users to share videos, GIFs and pictures with their friends for 24 hours, to which the status then disappears.
In a WhatsApp blog, the company stressed that it is a major upgrade, as since 2008 it was a basic text-only feature with seven already available statuses. WhatsApp's founder Jan Koum revealed since the application rolled out, there has always been talks to evolve the feature.
He added: "We are excited to announce that, coinciding with WhatsApp's 8th birthday on February 24, we are reinventing the status feature. Starting today, we are rolling out an update to status, which allows you to share photos and videos with your friends and contacts on WhatsApp in an easy and secure way. Yes, even your status updates are end-to-end encrypted."
Last year, WhatsApp added end-to-end encryption, meaning messages can only be accessible to the sender and recipient. The security encryption technology ensures WhatsApp messages cannot be intercepted as they travel between devices. As Koum stated, this also applies to the status upgrade, which perhaps makes this feature stand out compared to other platforms.
In August 2016 Instagram, which is also Facebook-owned, launched its own stories feature which again mimics Snapchat, and last month it added live videos.
The WhatsApp Status will be tested before global reach.