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Huawei CBG reports strong 2016 performance

Huawei Consumer Business Group achieves steady growth for the fifth consecutive year

Richard Yu: "Despite tough market conditions Huawei CBG is still growing at industry-leading speed."
Richard Yu: "Despite tough market conditions Huawei CBG is still growing at industry-leading speed."

Huawei Consumer Business Group (CBG) has disclosed a 42% increase in its annual performance in 2016.

The company's performance stems from its smartphone shipments which reached 139 million units presenting a year-on-year growth of 29%. Despite the slowdown in the global smartphone industry, Huawei CBG has focused on developing innovation in the areas of operating systems, camera technology and artificial intelligence.

Richard Yu, chief operating officer of Huawei CBG said: "Despite tough market conditions Huawei CBG is still growing at industry-leading speed. We believe our success is a direct result of our consumer and innovation-centric approach, as well as our ongoing commitment to building a premium brand. As we reinforce our global channels and ensure consistent, high-quality service, we make our devices accessible and reliable for all Huawei users."

2016 saw Huawei introduce its first dual-lens camera which was designed in conjunction with Leica Camera AG, as well as founding the Max Berek Innovation Lab where it will focus on R&D in imaging algorithms, virtual and augmented reality and optical systems.

Furthermore, Huawei's P9 and Mate 9 flagship devices achieved global recognition, with the P9 and P9 Plus exceeding 10 million shipment sales and the Maye 9 saw great demand.  

In 2017, the company aims to continue its focus on channels, retail, brand, marketing and services with more intelligent innovations.

Yu concluded: "In 2017, we plan to strengthen our supply chain, channels, R&D efforts, our after-sales services. We will also work to fortify any other areas and to streamline our operations, improve the efficiency of our decision-making, drive our internationalization strategy and proactively develop future capacity."