New regional director for Veritas Middle East
Damian Wilk to take on lead of Middle East region as Veritas looks to expand
Veritas has appointed Damian Wilk to lead its business in the Middle East, as the company looks to expand in the region.
Wilk is the new Senior Regional Director for the Middle East, based at the new regional head office in Dubai, UAE. In his new role, Wilk will head the new leadership team and is responsible for the strategic development of the business in the Middle East.
Prior to joining Veritas, he held Regional Director roles with Good Technology and BlackBerry, responsible for the UK and Middle East region. He spent his career in the technology sector, with experience in roles including engineering, sales, regional management, and also as managing director.
"The exponential growth of data and the resources needed to manage it are two key issues facing business in the Middle East today. And it's not just the volume of data but where it is stored and how it moves between private clouds, public clouds, virtual environments and back to on premises. In these increasingly complex IT environments, it's important to focus on what's really important - information rather than infrastructure," said Mark Coates, Emerging Markets Leader at Veritas. "The appointment of Damian Wilk reinforces our commitment to the region, where he will lead the team as we support increasing numbers of customers in collecting, protecting, analyzing and optimizing their data."
Veritas said that the appointment is the first in a series of new hires for the region, as its looks to expand its operations to meet demand from customers. The company said that many organisations in the region are struggling with proper data management, with 69% of companies yet to implement a strategy to deal with unidentified and unclassified ‘dark data'. Companies also have a high incidence of redundant, obsolete, trivial (ROT) data stored on their systems. According to UAE respondents to the Veritas Global Databerg Report, a typical organisation's storage is taken up by 49% dark data and 43% ROT, with only 8% identifiable business critical data.
"Information is an organisation's critical business asset," said Wilk. "The Middle East's growing ROT data shows the regional market potential for our data management solutions and we aim to scale our business quickly to support our growing customer base. Working with our partners and supported by our Partner Force channel program, Veritas will be able to help customers develop strategies to protect their most valuable asset. I am delighted to join the Veritas leadership team and to address this unique market in the Middle East, where we believe we have a fantastic opportunity to build our business."