Emirates Palace adopts ALE mobile technology for enhanced guest experience
Abu Dhabi's five-star hotel employs Alcatel-Lucent Enterprise's Mobile Guest Softphone solution
Luxury hotel, Emirates Palace, has implemented Alcatel-Lucent Enterprise mobile services tool to provide guests with a personalised mobile experience. The ALE Mobile Guest Softphone solution connects guests with hotel facilities via their smartphone, as-well-as access to free in-hotel voice communications. Guests' devices automatically become part of the hotel telephony system and are associated with rooms with a simple QR code scan.
This allows guests to make outside calls at hotel standard rates, rather than roaming services. Additionally, the mobile concierge application makes it easy for guests to add popular extensions of the hotel that can enhance both their guest experience and support new revenue streams for the hotel.
Furthermore, guests are able to connect and register multiple devices per room, which enables them to communicate for free within the hotel premises, which is ideal for tourists or families who can then avoid roaming charges to call each other.
Mehmet Akdeniz, director of IT and AV at Emirates Palace, said, "As part of the hotel's mobility and innovation strategy, we were looking for a unique service that would offer our guests an enhanced experience unmatched by any other hotel. We value our relationship with Al Futtaim Technologies, and their ability to accommodate Alcatel-Lucent Enterprise solutions into our infrastructure by creating specific application requirements tailored to our existing infrastructure.
"Guests nowadays are looking for hotels to offer smartphone services, and with this solution we are able to offer a one-of-a-kind experience by allowing the guest's devices to connect to our hotel services and they have responded positively to it so far."
Dawood Ozair, senior managing director, Al-Futtaim Engineering & Technologies, added, "Customers are changing traditional methods of communications by using smartphones and mobile devices more often, demanding constant connectivity whilst on the move. Our implementation of the Alcatel-Lucent Enterprise mobile application offers Emirates Palace a chance to increase revenues and allows guests to call and access hotel services from mobile devices for free from inside the hotel."
Al Futtaim Technologies, an Alcatel-Lucent Enterprise premium partner, provided the installation and deployment services.