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Emitac Enterprise Solutions gets new vice president for sales

Basel Samara be in-charge of implementing and managing the sales activities at the SI

Prior to joining EES, Samara worked for Oracle, as a senior sales director.
Prior to joining EES, Samara worked for Oracle, as a senior sales director.

Regional systems integrator Emitac Enterprise Solutions (ESS) has announced the appointment of Basel Samara as the new vice president, sales at the company.

Samara brings with him more than 30 years of rich experience across sales and technical verticals in the UAE in particular and the region in general.

According to the company, Samara shall be responsible for the overall productivity and effectiveness of the sales organisation and will spearhead the sales to supersede their targets. In addition, he will be in-charge of implementing and managing the sales activities, identify new market opportunities and define the actions required to bring new dynamics to the business while generating new growth.

"Basel is an outstanding addition to our team as he brings a wealth of experience in the field. I am confident that Basel will excel in his new role and ensure tighter coordination of our sales operations to better serve our customers and meet our market goals"- said Tony Alam, chief executive officer, Emitac Enterprise Solutions.

"UAE is an important market for Emitac," added Samara. "I am looking forward to this role and delighted to be a part of this team that maintains its success by focusing on the needs of customers."

Prior to joining EES, Samara worked for Oracle, as a senior sales director for the public, healthcare and education, travel and transportation sectors in the MEA region. He is known for his strong leadership, people management skills and building relationships with key clients at management levels.