Xerox develops parking and transport ticket analytics platform
Mobility Analytics Platform will help operators to analyze usage of public transport and parking
Xerox has developed a new analytics platform focused on analysis of public transport and parking data.
The Mobility Analytics Platform (MAP) analyses data from tickets for public transport and parking fees and presents the information with user-friendly graphics, making it easy for transport and parking operators to better understand and even predict commuter needs.
MAP will provide a city-wide picture of transportation operations including adherence to schedules, passenger-loading levels and car park utilisation rates, for use by transport operators and city planners.
Using data analytics algorithms and visualization technology from the Xerox Research Centre Europe, it can predict, for example, where passengers will alight and the impact of varying factors such as running ahead or behind schedule and the weather.
"MAP gives operators the keys to improving the quality and adoption of services," said Jo van Onsem, group president, International Public Sector, Xerox. "Xerox's MAP innovation is a major contribution to the development of improved urban mobility."
The system is currently undergoing trials by the city of Adelaide, Australia, to analyse flows of passengers using its public transport system. MAP is also being tested by parking space provider VINCI, in Neuilly, Paris, to better understand how its off-street car parks are used and to predict future demand.
"With MAP we now have a user friendly graphical tool that allows us to analyse quickly and accurately the use and revenues of our car parks," said Albert Feuga, director, Parking Management System, VINCI Park. "MAP also allows us to understand the behaviour of our customers and better anticipate demand and manage flows."