Avaya moves to increase partners’ IT security skills
Vendor takes aim at Global Growth Markets with its training initiatives
Unified communications (UC) solutions vendor Avaya has revealed that it is putting great effort in bringing the channel up to speed on security issues.
Avaya said along with the online channel partners' university, the company is touring the Avaya Global Growth Markets region to ensure that our partners have access to knowledge, tools, and capabilities that allows them to design, implement and support customers with existing and future BYOD plans.
Dan Panesar, regional sales director, Europe and global growth markets, UC and Network Security at Avaya, said the channel is hungry for more sessions and continuous updates and Avaya is doing that on multiple fronts, through continuous communication and training to the channel.
Panesar said the ability to securely deploy applications on users own devices toped the agenda. "Users want these apps to be deployed in a secure manner and without the need for complex and VPN based solutions, which is the traditional model. "We do this via the Avaya session border control (SBC), which is with advanced application security that enables not only SIP truncking, but also deployment of UC security applications using encryption, authentication and policy enforcement," he said.
Panesar explained that from a networking point of view, network security is at the forefront of everyone's mind, whether from a customers' or channel partners' perspective. "The challenge is more on the UC front. With the increasing adoption of SIP, UC security has become very relevant to the channel and is not yet properly addressed. This is not only in the Middle East but across the world where the biggest challenge faced by the channel is the lack of call to action: in most of the times, security breaches do not get reported to the channel and therefore, in most cases, there is no call to action," he noted.
He said Avaya is very strong around the UC applications and the ability to deploy these on smart phones and tablets is a key differentiator. "Traditionally, people have assumed that security solutions covering networks are enough, and we are trying to change that perception; when we look at SIP as an application, it is necessary to have an application security solution for real time application communication, just like you have an email security solution or a web URL security solution," Panesar added.
He pointed out that looking ahead, the vendors' role is twofold: increase awareness among channel partners and customers for the need to proactively implement a BYOD security strategy that involves SIP truncking through continuous training, and communication. "As a responsible vendor, we continue investing resources to proactively protect our customers. What we call for is that, whenever enterprises deploy solutions involving SIP trunking, partners must champion a preventative approach and look at security solutions to mitigate any security related risks," he said.