Excel gets KSA country manager
Bassam Sartawi will drive the vendor’s business in Saudi Arabia
Excel Networking Solutions, the copper, optical cabling and rack solutions provider, has appointed Bassam Sartawi as the Kingdom of Saudi Arabia (KSA) country manager.
According to the company, Sartawi will manage the KSA market and will report directly to Ross McLetchie, regional sales manager at Excel Networking Solutions and will work alongside the infrastructure sales teams to ensure that any opportunities generated are passed through the most appropriate channel.
McLetchie added that: "I am delighted that Bassam has joined us, he is someone that we have been in discussions with for some time and I am confident that he will be a great addition to the Middle East team. It is an exciting time to be entering the KSA market with a full time Excel presence and I believe that Bassam will be the perfect fit to help drive new business."
Sartawi remarked that: "I have recently seen Excel enter the KSA market and it excites me to have the opportunity to raise the brand awareness and bring Excel to the next level in the region. I am looking forward to getting started to build the pipeline, secure new exciting projects and bring success."
Sartawi has over 15 years experience in the IT infrastructure sector and brings great experience of the Kingdom of Saudi Arabia market. In more recent years he has worked for Datwyler Cabling Solutions, where his role was to manage KSA regionally with specific focus on system integrators, consultants and end user relationships.