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Study: Middle East tops EMEA mobility-readiness index

But businesses still struggle with deploying new network services, says Avaya-commissioned research

Study: Middle East tops EMEA mobility-readiness index
The study found a positive correlation between the flexibility of mobile-ready IT networks and employee productivity and retention

Businesses in the Middle East are ahead of the wider EMEA region when it comes to network readiness for mobility trends, according to a study by Plus Four Market Research, commissioned by Avaya.

The study found that, across the EMEA region, Middle East networks were at the top of the list in terms of their readiness to support trends such as bring your own device (BYOD). Furthermore, there was a positive correlation between the flexibility of these mobile-ready IT networks and employee productivity and retention, according to the study, which sampled 102 Middle East businesses and 802 across the EMEA region.

“Social media, mobility and consumerisation of IT have increased expectations from IT departments. Business decision makers as well as workers see technology today as an essential component for their day-to-day operations and an enabler for growth,” explained Maan Al Shakarchi, Avaya’s networking leader for Global Growth Markets.

“This research confirms our view of the Middle East business environment as hosting some of the most innovative executives, especially in how they use technology to deliver business outcomes. Networking especially is a business enabler and should deliver effortless innovation opportunities to support the fast changing needs of the business.”

Unfortunately, even Middle East businesses are struggling to deliver new services through upgrading their networks, according to the study. The research found that many businesses spend more than nine months a year waiting for their IT teams to make the network change necessary to deliver a new or improved business service. It also found that, when the upgrade does finally take place, 80% of companies still suffer outages from misconfiguration errors to the core network.

Avaya put forward fabric networks as an answer to this problem, claiming that Middle East businesses are already beginning to deploy fabric networks. The benefit, Avaya said, is that fabric networks avoid bottlenecks that slow the deployment of applications and services by using the Shortest Path Bridging standard, laying the foundation for software-defined networking (SDN). 

“Businesses with a fabric network infrastructure can keep up with new services and business requirements, while reducing operational costs, in part because network downtime and requisite wait times for service windows – identified in the research as huge business costs – are effectively eliminated,” said Shakarchi.

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