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Norton lends name to security-conscious fashion project

Jeans, jackets to protect against identity theft

Norton lends name to security-conscious fashion project

Symantec-owned Norton is working with a clothing label to develop garments that will act as shields against identity thieves, The Verge reported.

San Francisco-based Betabrand is developing blazers and jeans that include pockets lined with a fabric that blocks radio frequency identification (RFID) signals, such as those used by passports and contactless credit cards.

The jeans have two pockets lined with the fabric, while the jacket includes just one.

The idea was floated as part of a brainstorming initiative conducted by Betabrand where ideas are tested with customers. So far, the jeans, which are a modified version of a pre-existing product, have been received more warmly than the blazer.

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