Nancy Ajram to perform at Dubai smartphone launch
Lebanese singer will provide the entertainment at launch of Huawei Ascend Mate 7
Lebanese pop icon Nancy Ajram will perform at the Middle East launch of the Huawei Ascend Mate 7, which was unveiled at IFA Berlin earlier this month.
The launch event, which is not open to the general public, will take place on October 1 and be held at a Dubai Marina-based hotel.
Though Ajram will provide the entertainment for the night, the purpose of the event is to unveil Huawei's latest phablet in the Middle East. The Android-powered device features a six-inch display that offers a pixel density of 368 ppi. The display is also notable for making up over 85% of the whole front surface.
On the inside the Mate 7 features an eight-core HiSilicon Kirin 925 chipset. There are four Cortex-A15 cores running at 1.8 GHz for power-hungry processes, and four Cortex-A7 cores running at 1.3 GHz. The device also features a large 4,100 mAh battery pack, which Huawei claims can provide a standby time of up to 648 hours.
Huawei has made significant gains in the smartphone market over the past year. In the second quarter of 2014, the vendor almost doubled its shipments from a year ago, posting 95.1% growth. In its latest mobile phone quarterly tracker, market research firm IDC said that Huawei will continue to expand its global reach through 2014.