GCT is authorised Thecus branch
New appointment expands distribution agreement signed earlier this year
Thecus Technology, a maker of digital media storage solutions, has authorised Genius Computer Technology (GCT), its distributor in the Middle East, Africa and CIS countries, to be its official regional branch office across the countries it represents.
The latest development means GCT will manage and develop all the distribution channels across the region and be the first point of contact for partners in the region for technical support.
In addition, GCT will also be responsible for generating marketing opportunities for its authorised Thecus partners.
"We have strong working relationships with our vendors and this appointment is a reflection of the partnership we have with Thecus," said Milad Jabbour, GCT chairman. "We are very pleased that they have entrusted us with looking after the best interests of the brands and its products in the region."
GCT said it has already started working with some key partners across the MEA and CIS to ensure that Thecus products reach all segments of the market, from consumer, SMB and enterprise level.
The new partnership follows the signing, earlier this year of a distribution deal between the two companies.