Ericsson completes acquisition of UK’s Red Bee Media
Swedish telecoms vendor pushes further into broadcast sector
Swedish telecoms equipment vendor Ericsson has completed its acquisition of UK-based Red Bee Media from Creative Broadcast Services Holdings.
Ericsson announced its intention to acquire Red Bee in July last year, and the UK’s Competition Commission formally cleared the acquisition on March 27, 2014.
Ericsson made the move to buy Red Bee for the company’s high-profile broadcast services customers, which include the BBC, BSkyB, BT Sport, Canal Digital, Channel 4, EE, UKTV, UPC and Virgin Media.
Also netted as part of the acquisition are 1,500 Red Bee technical employees, and media services and operations facilities in the UK, France, Germany, Spain and Australia.
“We’re very happy to welcome our new employees to Ericsson and are confident they will help to take our broadcast services business to the next level and extend our global presence,” said Magnus Mandersson, executive vice president and head of Business Unit Global Services at Ericsson.
“We now have more than 5,000 employees in the UK and close to one third of them work in broadcast services. As a result, the UK is now a major global media hub for Ericsson.”
Ericsson is not new to the broadcast services business. The company’s exploration of the sector began in 2007 with the signing of the first broadcast services deal with C More (formerly Canal+) in the Nordic region.