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Ricoh to unveil new printers in GCC

Products to be introduced at channel events in UAE, Kuwait and Qatar

Kamal is upbeat the new printers will bring addition revenue opportunities for partners.
Kamal is upbeat the new printers will bring addition revenue opportunities for partners.

Ricoh, a provider of office imaging equipment, production print solutions, document management systems and IT services, has announced it will launch five new printer ranges for its retail and reseller channel across the GCC region.

The channel events, which will be held in the UAE, Qatar and Kuwait, will see the company demo new printers to channel partners in the three countries.

According to Ricoh, the models that will be showcased include: Aficio SG 3110N, Aficio SP C240SF, SP 201N mono printer, laser MFP SP 204SFN printer and the SP 311SFN multifunction printer.

Ahmed Kamal, regional sales head, Middle East and Africa at Ricoh's International Division, said: "While these printers have been available in other regions around the globe, they are being introduced to this market for the first time. We think our printers will bring additional revenue opportunities for our resellers across the region. We will also be introducing our new partner support programme at these events."

Ricoh said it will work closely with its distributors, Supra and FDC, to create awareness of the products and services available to IT channel across the region. The company stated it will be giving away a free printer to every channel partner that registers and attends these events.