Ericsson to acquire Azuki Systems
Telecom vendor to buy provider of TV Anywhere delivery platforms
Swedish telecoms vendor Ericsson has agreed to acquire Massachusetts-based Azuki Systems, a provider of TV Anywhere delivery platforms for service providers, content owners and broadcasters.
The deal will extend Ericsson's TV and media portfolio, which includes the recent addition of Mediaroom from Microsoft.
Through the deal, Ericsson will be able to develop TV services across various devices and screens. The vendor will also gain technology and know-how related to the deployment of TV Anywhere services, including adaptive bit rate and content protection technologies. The acquisition will include a team of software engineers from Azuki Systems.
Per Borgklint, senior VP and head of business unit support solutions at Ericsson said: "Traditional TV is shifting rapidly towards TV Anywhere. Azuki Systems further positions Ericsson to help customers deliver on […] global demand for customised and personalised media experiences that include content on any screen, any time across any network."
Cheng Wu, CEO and co-founder of Azuki Systems, said: "Service providers, content owners and broadcasters face a range of challenges as they race to make content available on any device."
The acquisition is expected to close before the end of February 2014, subject to customary closing conditions. Azuki Systems will be incorporated into Business Unit Support Solutions.