Nokia launches Windows tablet, smartphones galore
Lumia 2520 launched alongside new smartphones from Lumia, Asha ranges
Finnish smartphone maker Nokia has introduced its first Windows tablet PC, the Lumia 2520, to the Middle East market, and launched several new handsets from its Lumia and Asha ranges.
Last week at Nokia World Abu Dhabi, Nokia unveiled a total of six new devices alongside new accessories, Nokia "experiences" and third-party developer applications.
The company unveiled its first ever Windows tablet, the Nokia Lumia 2520, and launched two large screen Lumia smartphones: the Lumia 1520 and 1320. Three new Asha budget models, including the first 3G device in the Asha family, were also launched.
"Building on Nokia's industry-leading innovation in imaging, the latest range of Lumia and Asha products enables people to capture and share the world around them like never before," Nokia said.
"Now more than ever, mobile devices are at the centre of consumers' lives as they look to capture, curate and share experiences on the go," said Stephen Elop, executive vice president, Devices and Services, Nokia.
"Today we're inviting people around the world to switch to Nokia. With our latest range of Lumia and Asha products, we're delivering industry-leading design and imaging innovation to bigger devices at more accessible prices. The quality and value that Nokia products deliver continues to grow as we partner with developers to introduce app experiences that are unique to Lumia and Windows Phone."
Continues on next page>
Lumia 2520: Nokia's first Windows tablet
Nokia's first Windows tablet, the Lumia 2520, is designed to "work anywhere", with a vivid 10.1-inch HD display that is intended to provide "the best outdoor and indoor readability of any tablet", according to Nokia.
The Lumia 2520 combines both 4G LTE and Wi-Fi connectivity, a 6.7MP camera, and for the first time ever on a tablet, ZEISS optics, a system optimised for a full range of light conditions. The 2520 runs on Windows RT 8.1, and also features multiple colour choices and fast-charging capability, providing up to 80% charge in one hour, Nokia claimed.
The tablet also comes with a number of apps exclusive to the Lumia family, including the "Dragon's Adventure" interactive game developed in partnership with DreamWorks Animation. Additionally, the 2520 includes Nokia Storyteller, a proprietary tool that introduces "a new way to curate and relive images and videos as a story on a map". Also included is Nokia Video Director, which offers the ability to edit and get creative with videos shot on the tablet or on Lumia smartphones. With integrated HERE Maps, the Lumia 2520 is "the only tablet with true offline maps for a fast and reliable maps experience", Nokia said. The tablet also includes an exclusive version of Nokia Music with Mix Radio preinstalled.
The Lumia 2520 pairs with the Nokia Power Keyboard. Offering up to five extra hours of battery life and two built-in USB ports, the keyboard includes a gesture track-pad.
The tablet comes with Microsoft Office and Outlook preinstalled.
The Nokia Lumia 2520 will be available in red and white in a glossy finish as well as cyan and black in a matte finish, and is expected to start shipping before the end of the year with an estimated price of $499. Initial rollout is to begin with the US, UK and Finland, with additional countries to follow shortly after. The Nokia Power Keyboard will be available alongside the Lumia 2520 at the recommended price of $149.
Continues on next page>
Nokia Lumia 1520 and Lumia 1320
Nokia introduced its first ever large screen Lumia smartphones, the Lumia 1520 and Lumia 1320. With a 6-inch screen and the latest software advancements for Windows Phone, the Lumia 1320 and Lumia 1520 are aimed at both entertainment and productivity. A new third column of tiles on the home screen takes advantage of the larger display. The new screens are coupled with "some of the most advanced camera innovations so people can capture and share the world around them".
The1520 offers the latest imaging component from Nokia, a 20MP PureView camera with optical image stabilisation (OIS) enabling sharp images even in the dark as well as oversampling and zooming technology similar to the Lumia 1020.
In addition to the new Nokia Camera and Nokia Storyteller applications, the Lumia 1520 offers a 6-inch screen and a vivid 1080p full HD display for enhanced outdoor readability. Users can "bring their videos to life" with Nokia Rich Recording, an audio capture system that uses four built-in microphones.
Microsoft Office is preinstalled.
The Lumia 1320 features many high-end Lumia features on a 6-inch 720p display and also includes the Nokia Camera app. With a range of imaging apps available, the Lumia 1320 comes with Nokia Music for free streaming of ad-free music and HERE maps and location services.
The Nokia Lumia 1520 will be available in yellow, white, black and glossy red. It is expected to start shipping by the end of the year, with an estimated price of $749 in Hong Kong, Singapore, US, China, UK, France, Germany, Finland and other European markets, with other territories to follow.
The Nokia Lumia 1320 will be available in orange, yellow, white, and black and is expected to start shipping early next year with an estimated price of $339 in China and Vietnam, followed by other Asian and European markets.
Continues on next page>
Nokia Asha 500, 502, 503
The newest additions to the Asha Platform - the Nokia Asha 500, Asha 502 and Asha 503 - join the Asha 501 in Lumia's budget portfolio. All three handsets feature a new "crystal-clear" look: "a fusion of ice-like transparency and bold inner colour encases each phone to make it both elegant and more durable", Nokia said. Support for 3G is available on the Asha 503, which also includes a 5MP camera and comes with a Dual SIM option.
The Nokia Asha 500, Asha 502 and Asha 503 include new enhancements to the Asha Platform for "even more intuitive navigation". The new Asha user interface enables faster and easier sharing of images on social networks, with one swipe to access the camera and one touch to post. Fastlane gives users a second home screen for quick access to frequently used apps and deeper integration with their favourite social networks. WhatsApp will soon be available for the Nokia Asha 501 and is to arrive later in the year for the new Asha devices.
The Nokia Asha 500, Asha 502 and Asha 503 will be available in bright red, bright green, yellow, cyan, white and black, and are planned to start shipping by the end of the year.
The Nokia Asha 500 features a 2.8-inch screen, 2MP camera and comes in single SIM and Easy Swap Dual SIM variants. It is expected to be available in Africa, Asia-Pacific, Europe, Latin America and the Middle East with an estimated price of $69.
The Nokia Asha 502 features a 3-inch screen, a 5MP camera with LED flash and Easy Swap Dual-SIM. The estimated price starts at $89 in Africa, Asia-Pacific, Europe and Middle East.
The Asha 503 features 3.5G connectivity, a 3-inch screen, 5MP camera with LED flash, Corning Gorilla Glass 2 and comes in single SIM and Easy Swap Dual SIM variants. The estimated price is $99 in Africa, Asia-Pacific, Europe, Latin America and the Middle East.