Mindware signs up EMC
Distributor signs agreement with storage infrastructure solutions vendor
Mindware has signed a distribution agreement with storage infrastructure solutions vendor EMC. The distributor says it has returned to GITEX TECHNOLOGY WEEK to interact with all its existing and would-be channel partners, and report back to them on the progress Mindware has made over the past 12 months. The company is also using GITEX to showcase its growing portfolio of products.
Under the EMC accord, Mindware will distribute the company’s solution offerings to partners in Qatar, Kuwait, Bahrain, Oman, Yemen, Pakistan and Afghanistan. Mario Gay, General Manager, Mindware says the company has signed as an EMC distributor to complement its existing products. “This is a strategic partnership because we had been looking for a top notch brand in the storage infrastructure space,” he says.
Gay says having EMC on board will boost Mindware’s offerings and expand business prospects in the storage and Big Data segment. “As we continue to build our value offerings, we are looking at bringing onboard vendor partners that harmonise the existing solutions in our stable,” he says. “We believe EMC will complement our Dell and Lenovo products.”
Gay points out that over the past 12 months, Mindware has been able to grow its business largely due to increased focus on the company’s partner base. “Our growth can be attributed to sharpened focus on reseller partners and the development of business in new countries,” he explains.
He adds that the company has develop a scheme that helps partners to create strategies that are oriented towards services.
“Services continue to have appeal and it’s imperative that we help our partners to develop comprehensive strategies that help them to grow their businesses,” he says. Looking ahead, Gay says Mindware is continuing to invest in pre-sales engineers. “We are upbeat about our hardware, software and services business in the year ahead. We believe that our partnership with EMC will not only open new business avenues, but give the company access to a different channel segment,” he says.