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SAP turns attention to m-Government

UAE's mobile-centred initiative will feature strongly in SAP's GITEX presence

Alkharrat: Cloud is an essential part of helping companies run better.
Alkharrat: Cloud is an essential part of helping companies run better.

SAP will strongly focus on m-Government, the cloud, in-memory computing and SMEs at this year’s GITEX TECHNOLOGY WEEK.

In what is its most extensive investment in GITEX Technology Week yet, SAP will also showcase all product lines and services, host key players from its ecosystem and promote its industry expertise.

“With the recent announcement by H.H. Sheikh Mohammed bin Rashid Al Maktoum that the UAE is moving towards a mobile government, the ability to provide new, highly-connected, scalable and adaptable solutions for government entities is more pressing than ever,” says Sam Alkharrat, Managing Director, SAP MENA.

“Revealing how SAP can make a difference in this hugely exciting and game-changing space will form a central part of our GITEX presence this year.”

SAP is also keen to flex its cloud muscles in the region. In July’s second quarter earnings announcement, the company revealed triple digit year on year growth for cloud subscription and support revenue. Its annual cloud revenue run was reported to exceed Eur 930 million.

“We know the cloud is absolutely an essential part of helping companies run better and there are two aspects to it,” says Alkharrat. “One is the user and how you can create beautiful experiences with lightweight applications, so they can get up and running quickly, use it, get value from it and do their jobs better. Then there’s the other part, which is that the cloud can absolutely obliterate a lot of the infrastructure that’s bloating companies with too much cost and complexity.”