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Xerox Emirates gets new general manager

Andrew Horne will drive business growth and expand operations in the UAE

Xerox Emirates gets new general manager
Horne will guide the company as it transitions towards a services-led organisation.

Xerox Emirates, a joint venture between Mohamed Hareb Al Otaiba Group and document management company Xerox Limited, has announced the appointment of Andrew Horne as its new general manager.

In this new role, Horne will drive Xerox Emirates' growth plans for 2013 and beyond, and support the company's future business direction as it transitions towards a services-led organisation.

Bilal Hamadeh, group chief executive officer, Mohamed Hareb Al Otaiba Group, stated: "We welcome Andrew as the new GM of Xerox Emirates. With his extensive knowledge and experience within Xerox Document Management Organisation and Xerox India Limited, we are very confident that he will be able to accelerate Xerox Emirates' business growth in the UAE, contributing to achieving our long-term business goals."

"The UAE market is a great opportunity for Xerox Technology and services, and I am very pleased to have been given the opportunity to work with a motivated, experienced and dedicated team to further expand and develop the Xerox brand within the country. I look forward to developing and implementing Xerox Emirates' strategy and lead the company towards the next phase of growth. Recent years have been difficult for most economies, however, the future looks bright especially in UAE," said Horne.

Horne joined Xerox in 1992 as the indirect channel development manager for Eastern Europe and Russia. From 1995 to 2011, he held a number of roles including channels director in Russia, managing director of Xerox Egypt and a seven year stint as managing director of Xerox India. Most recently, Horne was VP, Business Transformation in Xerox' developing markets business.

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