WhatsApp claims more users than Twitter
Messaging service may monetise traffic in the future, hints CEO
Messaging app WhatsApp is now claimed to have more users than Twitter Inc's micro-blogging service , TechRadar reported.
According to WhatsApp CEO Jan Koum, speaking at the Dive Into Mobile conference in New York, the smartphone app has exceeded Twitter's official 200m monthly-user milestone, processing 8bn inbound and 12bn outbound messages per day.
The messaging service, which uses a yearly subscription model of $0.99 in the US and GBP0.69 in the UK, allows the sending of free text and multimedia between subscribers. While Koum expressed pride in the fact that WhatsApp was an ad-free ecosystem, he hinted at a future change in the service.
"We're looking forward to a world with billions of phones and once that happens it's going to be extremely easy to monetise," he said.
Google Inc recently was reported to be pursuing a purchase of the California-based development company, but WhatsApp denied talks had taken place.