Etisalat launches iPass WiFi service
Customers that are traveling can accessWiFi hotspots within its global iPass network; Initially the service will work for iPhone, iPad and Android devices
Etisalat Group has announced that it has signed a group wide agreement to provide a global WiFi data roaming service to its customers.
This agreement which supplements existing mobile data roaming services will allow Etisalat to offer its customers travelling abroad to use their smartphones, and tablets to connect to WiFi hotspots in the global iPass network, at affordable rates. Initially the service will work for iPhone, iPad and Android devices.
Essa AlHaddad, chief commercial officer, Etisalat Group, said: "Etisalat is one of the global telecommunication industry's innovation pacesetters. I am pleased we can increasingly use our group-wide strength to give our partner operators access to new services demanded by customers. By joining the iPass Open Mobile Exchange, Etisalat will enable our customers to move around the world, with a new cost-effective way of staying in touch with their businesses, family and friends."
Steve Livingston, iPass senior vice president of carrier development, said: "As one of the Middle East's largest telecom operators, Etisalat continues to lead in innovation and the company's technological expertise has helped it capture significant subscriber market share across the Middle East, Africa and Asia. The iPass Open Mobile Exchange allows Etisalat to bring a global WiFi roaming solution into their product portfolio supported by the world's largest WiFi network that could alter the way their consumers roam abroad in the future."
"International WiFi roaming is an ideal complementary service to existing 3G and 4G roaming plans especially as a recent report indicated that 63% of mobile users would prefer a telecom operator that offers a global WiFi roaming service," said Christian Gabetta, European and Middle Eastern vice president of carrier development.