DISTREE unveils new content tracks for 2013 event
DISTREE expands event programme to create specific tracks for different delegate groups
DISTREE EMEA has revealed that it has expanded the event's conference programme for 2013 to create specific content tracks for different delegate groups.
This, says DISTREE, will run in addition to the main plenary sessions and aims to deliver value-added content and panel discussions tackling specific industry issues.
DISTREE also states that it has increased the number of retailers and e-tailers invited to the region's premier annual channel gathering, as more than 130 ICT and consumer electronics (CE) vendors are set to participate in the Monaco event.
According to DISTREE EMEA, the company will kick off its 2013 programmes with the Monaco event that will be held from 19th to 22nd February at the Fairmont Hotel.
Farouk Hemraj, CEO and co-founder at DISTREE Events, explained: "For DISTREE EMEA 2013, we have increased the number of delegate spaces allocated to retailers and e-tailers. With representatives from 150 retail organisations set to attend, it was a logical move to deliver content tailor made to their specific needs."
DISTREE Event adds that the expanded delegate base of retailers and e-tailers will include invitations for all major players in the main European markets, plus a strong contingent from emerging markets including North Africa and Eastern Europe. In addition, DISTREE says the event will now include four focused summits for specific delegate groups that include: Emerging Markets Distribution Summit, European Distribution Summit, Retailer & E-tailer European Summit and Strategy Forum Vendor Summit.
In addition, DISTREE states that it will feature the '2013 Directions' workshops. According to DISTREE, these interactive sessions give delegates unparalleled access to a wide range of channel experts.
Hemraj added: "It is important to keep the DISTREE EMEA format fresh and respond to the needs of delegates. We believe that the range of content available and the flexibility that each delegate has in terms of building their own personal agenda offers significant business benefits."
"DISTREE EMEA is not a traditional trade show," remarked Hemraj. "We offer flexible packages suited to the needs of all vendors - whatever their situation in terms of channel maturity in EMEA. Whether it is showcasing new products to key retailers and distributors or organising their own channel event within DISTREE EMEA, we offer unrivalled reach and efficiency."