Philips partners with Gulf Shadows to boost MENA presence
Alliance to cover Oman, Syria, Yemen, Libya and Jordan
Philips distributor MMD (Multimedia Displays) today announced the appointment of Gulf Shadows Computer Systems as the authorised distributor for Philips' range of computer monitors.
Gulf Shadows will be responsible for distribution of Philips LCD/LED computer monitors in Oman, Syria, Yemen, Libya and Jordan.
"We are glad to sign up with Gulf Shadows Computer Systems," said Sameh Gamel, business development manager for MMD in the Middle East.
"Given the wide reach of Gulf Shadows in channels across the Oman, Syria, Yemen, Libya and Jordan, Philips will be able to penetrate further into the Middle East market and that will help Philips monitors to prop up its market share in the region."
Philips expects the ground knowledge of local markets, technical capabilities and extensive reach of Gulf Shadows Computer System to further enhance its presence in the MENA region.
"It is our pleasure to partner with one of the leading brands in the world and distribute Philips among the key markets in the region," said Feras Mohamed Arif Kayali, sales director, Gulf Shadows Computer Systems.
"We are sure that our wide and loyal distribution channel in Oman, Syria, Yemen, Libya and Jordan will provide the right platform for Philips to gain market share across the region."