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Zebra launches new enterprise printer line

ZT200 built to handle light industrial and commercial deployments

Zebra launches new enterprise printer line
The Zebra ZT200 is meant for light industrial and commercial use.

Barcode printing specialist Zebra Technologies has released a new line of enterprise printers that are intended for light industrial and commercial usage.

The new ZT200 line offers advanced print integration capabilities and improved device management. The printer has been designed to be durable, for harsh working environments, and is in a smaller form factor to save space.

The printer also comes with easy to use interface, better network connectivity, and easier replacement of consumables.

Zebra says that the ZT200 is targeted at sectors including manufacturing, transportation and logistics, retail and healthcare. The company reports growing adoption of its solutions across new sectors

“Zebra’s ZT200 series highlights our commitment to meet the ever-changing needs of our customers by providing solutions that will increase productivity and drive efficiency. From the design to the features, these latest offerings address the pain points of our customers while providing them with a reliable platform that can be updated in the field,” said Richard Hughes-Rowlands, EMEA Product Manager, Zebra Technologies. “We are excited to offer this series of industrial printers as they are fast, easy to use, and compatible in a multitude of environments, including those with existing printers and systems.

“This is an exciting time for bar code printers and other AIDC technologies as new adopters are turning to these technologies. The ZT200 answers the market need of small and medium-sized businesses interested in these technologies to increase business efficiencies. We are thrilled to bring this product to customers around the world via our strategic alliances and industry-leading channel partners,” he added.

Madhav Rao, CIO, Lulu Group, one of the largest retail chains in the Gulf region commented: “Our testing of the ZT200 printer was very positive, we particularly like the size of the new printer and the reduction in space needed to reload supplies.”

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