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Asus breaks ground with two new Ultrabooks

The Transformer Book and the Taichi feature the latest Intel Ivy Bridge processors and are part of Asus' Happiness 2.0 philosophy

Asus' chairman Jonney Shih with the Taichi.
Asus' chairman Jonney Shih with the Taichi.

Asus has announced two new Ultrabooks, the Asus Taichi and Asus Transformer Book, that are part of its ‘Happiness 2.0' commitment to deliver a great end-user experience.

The Asus Transformer Book is an Ultrabook that allows users to switch between an ultrabook and tablet by detaching the screen. It targets users who like to have the portability of a tablet but would still like a keyboard and full Windows-based ultrabook capability for productivity.

The Transformer Book features the latest Intel Core i7 processors mated with 4GB dual-channel DDR3 RAM with discrete graphics and SSD and HDD storage. It also has USB 3.0 ports and dual cameras, a front-facing HD camera and a rear 5MP camera. The Transformer Book is available with 11.6-inch, 13-inch and 14-inch Full HD IPS displays with multi-touch capabilities.

Leon Yu, Regional MD for ASUS says: "The notebook is no longer just a work tool; it is a device that plays a vital role in entertainment and education, too. We believe that the value we create by making the user experience a happy one goes well beyond anything a list of mere specifications can provide - and that is the essence of Happiness 2.0."

The second Ultrabook is the Asus Taichi, a slim and stylish ultraportable with an 11.6-inch and 13.3-inch double-sided LED-backlit IPS/FHD display. A touch screen on the outer part of the lid allows the Taichi to double as a tablet as well. When opened, the Taichi is an Ultrabook with a full-size QWERTY backlit keyboard and track pad. With the lid down, it becomes a multi-touch tablet with stylus support.

The Taichi Ultrabook features third generation Intel Core processors, fast SSD storage and 802.11n WiFi.