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Nokia launches affordable Asha range

Nokia's Asha range was unveiled in the UAE and includes smartphones that have features like QWERTY keyboards and dual-SIM support

Calin Turcanu, head of mobile phones units, Nokia IMEA, Tom Farrell, VP Nokia Middle East and Vithesh Reddy, GM Nokia Lower Gulf at the launch of the Nokia Asha series.
Calin Turcanu, head of mobile phones units, Nokia IMEA, Tom Farrell, VP Nokia Middle East and Vithesh Reddy, GM Nokia Lower Gulf at the launch of the Nokia Asha series.

Nokia has announced the launch of its new Asha range of smartphones in the UAE. The giant touts it as the ‘new affordable smartphones that feature a stylish design and a rich social experience.'

The Asha range includes the Nokia Asha 200, 300, 302 and 303. The phones include features such as QWERTY keyboards, touch and type, dual-SIM, access to social networks and other applications from Nokia's Ovi Store.

Speaking about the new range, Vithesh Reddy, GM, Nokia Lower Gulf said: "Nokia continues its mission to deliver high quality, stylish devices that provide the best access to social networks, the Internet and information, and also offer a great overall experience and value proposition for the next billion mobile phone users. These consumers want access to innovations such as easy-to-use dual-SIM, variety of engaging local apps, attractive and colorful designs and the superior user experience for which Nokia phones are known for."

The Asha range of smartphones start off at AED 288 ($78) and run up to AED 539 ($147).