Yahsat partners with Etisalat
National TV channels can now be broadcast in HD
UAE-based satellite broadcasting company, YahLive, has signed a partnership agreement with Etisalat to collaborate on satellite broadcasting services, according to WAM.
Under the new agreement, Etisalat will establish uplink services to YahLive's Y1A satellite which broadcasts at 52.5E.
This agreement means that national channels will now be able to be broadcast in HD format for the first time through YahLive's growing HD satellite offering.
"The national channels in HD are the key attracting element to our satellite, so it was extremely important that we could offer an uplink service to those national channels, in addition to other channels based in UAE. This partnership with Etisalat comes within our mandate to enhance our offerings and our outstanding TV broadcasting services. We are delighted that Etisalat has joined forces with us to extend the audience reach of its HD channels. We will offer Etisalat with satellite based broadcast solutions that will bring highly targeted, reliable, effective coverage and high definition TV. YahLive will also have a dedicated service team to respond to changing requirements," said Mohamed Youssif, CEO of YahLive.