Rapid 7 seeks Middle East channel growth
Vendor on drive to add more partners to its Middle East channel base
Unified vulnerability management and penetration testing solutions vendor, Rapid 7, has revealed that it's gearing up for growth and channel expansion in the Middle East region.
The US headquartered vendor says the move to expand its channel reach comes after it recently appointed Dubai-based Spire Solutions as its distribution partner for the Middle East market.
The expansion drive states Rapid 7, also paves way for it to strategically start investing in channel activities that support Spire Solutions to engage channel partners that have expertise in security and compliance management solutions.
According to the specialist security vendor, the company is seeking to partner with resellers that have strong vertical expertise in the various industry sectors across the Middle East. In building the channel base, Rapid 7 states that it would like to bring on board partners that will address opportunities in the UAE, KSA, Jordan and the rest of the GCC region.
Glenn Williamson, regional vice president, International Sales, said: "Building on a heritage and expertise in unified vulnerability management and penetration testing, Rapid 7 is committed to developing its business in the Middle East and other emerging markets in Asia and Africa. There are huge opportunities here in both private and public sector. Through the partner recruitment plan which Spire Solutions is spearheading, we can leverage our expertise and create a viable business proposition for all channel partners across the Middle East."
Williamson said it is crucial for Rapid 7 not to flood the channel with partners who won't bring value to the table. "I need to emphasise that because we are going to be providing certification training to our partners that come on board in the Middle East, this expansion initiative is not about quantity but about engaging quality resellers through our distributor who are going to add more value and support their clients," he added.
He remarked that although the company is relatively ‘young' the knowledge Rapid 7 has gained has helped its customers to make the most of their investment in vulnerability management, compliance management and penetration testing solutions. "Together, we want to ensure that with our channel partners in the Middle East region we are working to make sure that end customers succeed," he said.
Williamson added that through the Rapid 7 PartnerFirst Programme, the company is seeking additional partners in the Middle East region that specialise in security and or compliance solutions and provide a superior level of quality in pre- and post-sales services to their end-user clients.
"Our partner programme has been tiered in four main levels that include: Consultants, Resellers, Managed Security Services Partners (MSSPs) and Technology Alliance partners," Williamson said.
He also added that through Technology Alliance partners, Rapid 7 works with other security industry leaders to ensure that customers can leverage Rapid 7's unified vulnerability management as part of their overall enterprise security strategy.