Ubisoft acquires RedLynx
RedLynx has more than 100 titles under its belt, as a developer for games across all platforms including PC, consoles, mobile phones and tablets
Ubisoft has announced that it has acquired RedLynx, the creator of the digital brand ‘Trials'.
RedLynx was founded in 2000 and has developed more than 100 titles for PCs, consoles, mobile phones, tablets and interactive TV. Trials has sold over two million paid downloads on Xbox LIVE Arcade, both for the main game and DLCs. The next title in the franchise, Trials Evolution, will be released in the coming months.
RedLynx's Drawrace 2 also became a hit in Europe and the US. It was released for the iPhone and iPad and was well accepted by gamers for its innovative physics based touch-controls and excellent multiplayer gameplay.
Commenting on recent developments, Yves Guillemot, Chief Executive Officer at Ubisoft, said, "The team at RedLynx has developed exceptionally strong digital brands that stand out for their high replay value, their long tail sales and their multi-platform positioning. We are delighted to welcome RedLynx to the Ubisoft family. Their expertise in asynchronous online games and physics-based game mechanics provides us with a great opportunity to bring their powerful brands, most notably Trials, to an even broader range of fast-growing digital platforms."
Tero Virtala, Chief Executive Officer of RedLynx had this to say, "We were attracted by Ubisoft's focus on creativity and quality, and the fact that they base their long-term strategy on both the traditional and digital distribution video game markets. The reality of today's market is not about platforms, it's about creating excellent gaming experiences that consumers can play on any device or screen they like. As part of the Ubisoft team, RedLynx will be able to focus even more intently on creating stand-out, excellent brands that push the boundaries of online gaming in many new growth areas. With Ubisoft, a wider audience will get the chance to enjoy our games, we'll generate more value for our brands, and also leverage our experience more broadly in digital distribution channels."