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Optimus signed as distributor for Jabra

Optimus to build channel for Jabra's business hands-free solutions

Optimus signed as distributor for Jabra
Optimus will strengthen Jabra's presence with the channel, says Kaul.

Optimus Technology and Telecommunications has been signed as a distributor by hands-free accessories brand Jabra.

The Jabra range, which is owned by GN Netcom, includes headset solutions and Bluetooth technologies. Optimus will distribute Jabra's business range, for use with unified communications solutions, across the Middle East.

The deal is intended to increase Jabra's presence in the region and grow its channel.

Meera Kaul, managing director, Optimus Technology & Telecommunications commented: "We are happy to partner with GN Netcom to distribute their strong portfolio of business products under their Jabra brand in this region. This partnership is important for us as Jabra is a world leader in innovative headsets solutions and a perfect choice to complement our customers' Unified Communications and Call Center requirements. Jabra's products are a value-add to our existing portfolio of solutions and we are confident that our customers and partners will appreciate their world-class designs and quality. Through our marketing and channel development activities, we plan to strengthen Jabra's channel network, sales and market share in this region."

"The Middle East is an important market for Jabra. We were looking to sign on an established distributor to help increase our footprint in this region. We partnered with Optimus because they not only have the market knowledge and expertise required to promote our brand but also a solid channel network in the region. We are confident that our partnership with Optimus will help provide a momentum to our growth," said Hanny Hanna, business manager, Middle East & Africa, Jabra.

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