Case-Mate ties up with Bin Hindi Group
Accessories specialist vendor appoints Bahrain-based Bin Hindi as sub-distributor
Case-Mate, a mobile phone accessories maker has expanded its network in the Middle East with after signing a sub-distribution agreement with Bin Hindi Informatics W.L.L, an IT group based in Bahrain.
In terms of the deal, Case-Mate has appointed Bin Hindi as a sub-distributor for its exclusive mobile accessories array.
Case-Mate has successfully captivated the mobile accessories market in the UAE with the launch of their funky and whimsical lines of mobile phone cases that are full of personality.
Mazen Khanafer, chief executive officer of Shift, exclusive distributors for Case-Mate in the Middle East, welcomed the partnership adding that the company is excited about this association. "It will help us to expand our market reach and add a competitive edge by allowing us to introduce Case-Mate's trendy phone cases to a wider audience."
Aziz Abdulla Bin Hindi, general manager, Bin Hindi Informatics said: "We are delighted with our initial relationship with Case-Mate's products. The innovative designs and superb protection offered by Case-Mate cases will delight customers in Bahrain and make a mark in the growing market for mobile accessories in that market."